This company is an award-winning brand experience agency with offices in London, New York, and Cannes.
It specialises in strategic live events and experiential campaigns, placing the audience at the heart of everything it does to help brands like Google, the BBC, and Mars Wrigley create meaningful connections around the world.
The client needed a more cohesive and scalable social media presence.
While the agency produced high-profile events and campaigns for international clients, its own digital channels required a clearer strategy, stronger brand voice, and more structured content systems.
The Approach
A new social-first marketing strategy was introduced across Instagram, TikTok, LinkedIn, and YouTube, designed to align content with platform behaviour while highlighting the agency’s creative expertise and industry perspective.
Alongside the agency’s brand channels, work was carried out with senior leadership to develop thought leadership strategies that expanded their visibility and influence across professional platforms.
The Outcome
The work transformed social media into a more strategic marketing channel for the agency while strengthening its leadership presence within the industry.
Key outcomes included:
Increased organic engagement across the agency’s social platforms
A stronger and more consistent brand voice across all digital channels
A scalable content system enabling high-quality output across global campaigns
Expanded thought leadership visibility for senior leadership across professional platforms
Improved alignment between marketing, creative, and leadership teams
The result was a more cohesive digital presence that better reflected the scale of the agency’s work and strengthened its positioning within the global marketing and events industry.
